Picture: Leander Kahney/Cult of Mac
Apple’s CEO Tim Cook dinner confirmed throughout his go to to China that Imaginative and prescient Professional will launch later this yr within the nation. Presently, the corporate’s $3500 blended actuality headset is simply obtainable within the US.
Apple opened preorders for the Vision Pro in mid-January 2024, following its announcement at WWDC 2023. The headset went on sale in the US within the first week of February.
Imaginative and prescient Professional debuting in China in 2024
Responding to a media query after the China Improvement Discussion board in Beijing, Cook dinner confirmed the Imaginative and prescient Professional’s Chinese language debut in 2024. He additionally reaffirmed Apple’s steady funding in China in its provide chain, R&D, and shops.
Reviews recommend Apple could launch the Vision Pro in nine countries exterior the US this yr. This consists of China, Australia, Germany, France, UK and South Korea.
Given the complicated retail launch and provide chain points, the Imaginative and prescient Professional was rumored to stay US unique for a couple of months after its launch.
The headset’s worldwide launch ought to increase its gross sales and permit extra builders to get their fingers on it. This could open up new use circumstances for the $3,499 blended actuality headset.
Tim Cook dinner visits China as iPhone gross sales slowdown
Cook dinner is on a go to to China amid a slowdown in iPhone gross sales. He additionally visited the opening of the “one-of-a-kind” Apple Jing’An store in Shanghai last week. The shop in Shanghai is Apple’s second-largest on the planet and 57th within the nation.
Its opening and Cook dinner’s go to to the nation come at a time when iPhone gross sales have lagged behind different Chinese language corporations. That is the manager’s third go to to the nation in lower than a yr.
Apple has diversified its supply-chain away from China in recent times, however the nation stays an necessary marketplace for the Cupertino big. And so, the corporate can not afford a dramatic drop in iPhone gross sales in one in all its largest markets.
Supply: Reuters
