Photograph/Graphics: Meta, Apple, Rajesh Pandey/CultofMac
In a transfer certain to boost eyebrows, Apple and Meta are reportedly discussing integrating Meta’s generative AI mannequin into Apple Intelligence.
Moreover Meta, AI startups Perplexity and Anthropic have additionally talked with Apple about integrating their choices into Apple Intelligence.
Apple and Meta have an extended, troubled historical past
Apple and Meta have clashed a number of instances through the years, publicly calling every out in some circumstances. In January 2021, Fb CEO (now Meta) Mark Zuckerberg publicly said, “We more and more see Apple as one among our greatest opponents.” He made these feedback over Apple’s upcoming app monitoring adjustments with iOS 17.4. One other report from early 2020 details how Apple plunged Facebook into chaos when it broke its inner apps.
Regardless of the troubled historical past, a Wall Street Journal report signifies the 2 firms have been discussing a attainable Apple Intelligence integration. The discussions are nonetheless ongoing and will fall by means of.
Apple confirmed off ChatGPT integration in Siri and Apple Intelligence throughout WWDC24. Nevertheless, the corporate revealed that it’s open to integrating different LLM and AI fashions, giving customers flexibility in what they need to use. Whereas Apple Intelligence will course of most consumer queries, it might go off complicated inquiries to a third-party AI mannequin.
Apple received’t pay any firm for integrating their AI into Apple Intelligence
Earlier than WWDC24, a number of experiences claimed Apple was additionally talking to Google about integrating Gemini in iOS 18. Nevertheless, the AI mannequin was lacking from iOS 18’s official unveiling, suggesting talks between the 2 firms are nonetheless ongoing.
It’s unclear if Apple will cost third-party firms for integrating their AI mannequin into Apple Intelligence. Regardless of its reputation, OpenAI isn’t paying Apple any cash, neither is the latter paying for ChatGPT entry. As an alternative, a report signifies OpenAI is getting paid in exposure for ChatGPT’s iOS 18 integration.
Apple might take a lower from the subscription charges AI firms make from integrating their AI mannequin into Apple Intelligence.
